What does success in business mean?

“Try not to become a man of success, but rather try to become a man of value.” 

Albert Einstein

What is Success?

Many of us have a strong desire to be a success in business but cannot define what that means or how to achieve it.  How do you define success?  Many people I have spoken with define success as monetary rewards while others define it as owning the market, having the most customers while others define it as having a positive impact on people and the market.  John Lee Dumas, founder and host of business podcast Entrepreneur On Fire defined success as “the gradual realization of a worthy goal. To me, the key word here is worthy. Ask yourself this ... if you reach your goal, will you look at it as a goal worth attaining."

My definition for success and as I believe, it is for other entrepreneurs such as me can be defined as the great satisfaction that comes from the process of creating – starting with an idea then working through the process of building something that lasts or has a positive impact on others.  Deep and lasting satisfaction can be realized when successfully facing steep challenges that result in developing new skills, new strengths and new ideas that impact others in a positive manner.

For most, success is defined as the positive results of an intention.  Each time you move towards achieving a goal, objective or target you are realizing some form of success.  In other words, it can be said a business is successful if it is expanding its market share and increasing its profits.

A few young men with an idea

Yesterday morning, I spent time with Jose Espejo who I have known for many years and the business team he has built.  I was there to photograph one of their product rollouts however, for me it became much more.  For several years this young man was on my team.  He was a hard charger and desired so much more than what he was doing or that could be offered.  He set out on his own and with a few of his close friends formed the company named Quatro Solutions Consulting Group, LLC.  This and of itself is not that unique or uncommon however what they are achieving is.  He and his team recognized a need for affordable yet functional tools that all students would be able to use in obtaining a 21^st Century education. 

The Quatro Solutions team took the lead in manufacturing affordable computer tablets designed specifically for the education industry.  What the team developed is called the eBOLT tablet.  The eBOLT tablet is now enhancing the learning experiences of students across the United States.

Success by example

What is important about this story is not the fact that the Quatro Solutions team designed and is delivering a computer tablet specifically for the education industry rather, it is much more.  It has much to do with being successful in business.  First and for most, these young men are having fun as they make a positive impact on the lives of others.  As I watched the team present their eBOLT tablet to a third grade class yesterday, it became obvious that they are on to something big.  Guiding adults through a tablet setup and then instructing them how to use it is one thing but doing the same with a class full of third graders was simply amazing.

What has made this team successful when others have come and gone attempting to achieve the same result?  This team is motivated to make a difference.  They have a clear set of goals that each team member understands and can relate to.  A vision was set from the very beginning of what they want their company to become and continues to guide the team.  They are leading the community by example, not accepting no for an answer.  Most schools cannot afford teachers let alone tablets for students; as a result the Quatro Solutions team is partnering with various community groups who are finding sponsors to cover the cost of the tablets.  Brighthouse Networks sponsored the tablets the third grade class received yesterday.  The team took pride in teaching the third graders about their tablet. 

How well a business is doing can be measured by the respect and recognition the business receives from the community, other businesses, government and its customers.  Yesterday, the smiles, the twinkle in the eyes and the overall sense of wanting to learn by each of the third grade students was all I needed to recognize something special – a successful business that had an idea which is now making a positive impact on the lives of others.